The US Social Marketplace Poshmark has rolled out a suite of seller-focused product releases designed to provide retailers with more information about customers.
The tools, named My Shoppers and Closet Insights, were announced at the company’s annual PoshFest conference.
They are intended to help buyers and sellers using the Poshmark platform.
My Shoppers is a virtual in-store associate that offers the same personalized online experience as an in-store retail associate.
Closet Insights is a dashboard that provides sellers with real-time inventory and sales data.
Tracy Sun, Co-Founder and VP of Vendor Experience at Poshmark, said, “Our vendors are the heart and soul of the Poshmark community and we are committed to helping them thrive every step of the way. course, whether it is an individual selling spare parts. time or a larger brand seeking to adopt a circular model.
“We want to empower everyone to participate in the digital economy by simplifying and facilitating online selling and in doing so, revolutionize the entire e-commerce experience as we know it.
“We believe that the future of shopping is in the hands of millions of people who are looking for an easy, social and sustainable way to shop and we want to be their number one destination.”
In addition to launching these tools, Poshmark has formed a team to support its sellers in the United States, Canada, Australia and India.
The company also named co-founder Tracy Sun as the Senior Vice President of Seller Experience.
Poshmark offers new and used clothing, accessories and footwear for women, men and children, as well as beauty products and home decor items.
The company has more than 80 million registered users in the United States, Canada, Australia and India. He started operating in the latter country in August.