HomeGoods Opens Online Store and Joins TJ Maxx and Marshalls in Ecommerce

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Now you can shop at HomeGoods without leaving home.

While its competitors have had online stores for many years, the low-cost home decor retailer on Tuesday launched an online store on HomeGoods.com, which previously served primarily as a store locator.

“We’re excited to provide a second way for our passionate buyers to discover and purchase an assortment they know and love,” John Ricciuti, President of HomeGoods, said in a statement. “We hope our customers find the same enthusiasm in buying HomeGoods online as they do in exploring the aisles of our stores.”

The website has categories similar to HomeGoods and over 820 stores, including bedding, bathroom, kitchenware, seasonal decor, storage and organization, as well as a pet department from company.

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The site offers free shipping on orders of $ 119, and free returns on most purchases are available at HomeGoods stores nationwide. There are certain exclusions for in-store returns and returns can also be returned by mail.

HomeGoods is owned by TJX Companies, which is also the parent company of TJ Maxx, Marshalls, HomeSense and Sierra. Marshalls launched their online store two years ago in September 2019 and TJ Maxx and Sierra have had online stores.

The selection at HomeGoods varies by location and day, shopping the stores like a scavenger hunt.

Mark DeOliveira, president of TJX Digital US, said in a statement that the new site “will provide a complementary experience to our stores, allowing shoppers to combine in-store purchases with online finds to bring their vision to life.”

The retailer said it plans to continue growing its online store starting with gifts and decor before the holiday season.

In August, officials hinted the site would launch soon, and TJX chief executive officer Ernie Herrman called HomeGoods buyers some of the most passionate people in the business.

“We believe this is something our existing customers have been waiting for and it’s another way for us to attract new buyers,” Herrman said at the company’s quarterly earnings conference on Aug. 18 with analysts.

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Follow USA TODAY reporter Kelly Tyko on Twitter: @KellyTyko. For shopping news, tips and deals, join us on our Shopping Ninjas Facebook group.

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