Flipkart Big Billion Days 2021 sale: Over 3.75 lakh sellers to offer millions of products this holiday season

Flipkart is currently adding new vendors from Tier II and III cities to have 4.2 lakhs on its platform by December 2021 (Image: Reuters)

Ease of doing business for MSMEs: Walmart-owned Flipkart on Tuesday announced its flagship annual sales event The Big Billion Days from October 7-12, 2021 to feature products and items over 1 lakh kiranas and globally more than 3,75,000 sellers across the country. India. Flipkart said that through partnerships with lending partners and fintech institutions, its digital B2B marketplace Flipkart Wholesale aims to provide multiple credit offerings to over 1.5 million kiranas and SMEs to help them manage their needs. in working capital and to access fashion, grocery and general merchandise products. and wholesale market electronics. Additionally, hundreds of thousands of Flipkart Samarth vendors, artisans, weavers and artisans will also be launching products, the company added.

“Flipkart’s commitment to deliver value to consumers, growth opportunities for MSMEs, vendors and our Kirana partner lakhs, and job creation through e-commerce, shows how the country has embraced commerce. electronics over the past year and a half and The Big Billion Days is our way of giving back to the community and firing up the party spirit across the country, ”said Kalyan Krishnamurthy, CEO of Flipkart Group, Flipkart in a statement. .

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The company is currently adding new vendors from Tier II and III cities to have 4.2 lakh vendors on its platform by December 2021. It has already onboarded 75,000 new MSME and small business vendors on its platform at in recent months of cities like Agra, Indore, Jaipur, Panipat, Rajkot, Surat, etc. In terms of credit, kiranas can access credit of up to 5 lakhs with an interest-free period of up to 30 days. Kiranas will also have the option of flexible refunds via cash and online transfers as well as instant refunds in the event of order cancellation. During the sale period, kiranas and retailers will have access to Easy EMI to make affordable purchases with transaction incentives to further reduce interest on their EMI.

Plus, the sale will feature deals “every hour, brought in by thousands of sellers and thousands of brands across all categories.” In order to strengthen the delivery network, Flipkart, through its “Kirana Delivery Program”, has helped integrate local general trade stores as delivery partners. This year, more than one lakh kiranas have been partnered to help them with their knowledge, expertise, experience and technology to make millions of deliveries safely and quickly, Flipkart said. As a first step, non-Flipkart Plus customers will also be able to quickly access the sale by redeeming 50 SuperCoins earned on the Flipkart app.

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